Word Builder Privacy Policy
This policy explains what information the Word Builder game (“the game”) collects, why, who it is shared with, and the choices you have. Word Builder is made by PetalMoss (“we”, “us”).
Information we collect
- Game progress. Your level, coins, power-ups, village, daily rewards and quests, and settings. It is stored on your device. If cloud save is available, a copy is also stored on our servers so your progress can be restored.
- An anonymous account ID. The first time the game runs, it creates a random account ID for your cloud save. It does not identify you by name.
- Your email address, only if you choose to give it. You can add an email in Settings to back up your progress and restore it on another phone. We only use it to send you sign-in codes.
- Device model. This is stored with your cloud save so you can tell your phones apart when choosing which progress to keep.
- Purchase records. When you buy something in the game, we receive the store’s transaction ID and the product you bought. We use them to check that the purchase is genuine and to deliver it. Payment is handled by Google Play or the App Store. We never see your card or payment details.
- Advertising data. The game shows ads through Unity LevelPlay. LevelPlay and the ad networks it works with may collect:
- your device’s advertising ID (on iOS, only if you allow tracking)
- your IP address and the approximate location it implies
- device and app information, such as model, operating system, language and network
- how you interact with ads
- Server logs. Like any online service, our cloud provider may log your IP address and request details for security and to keep the service running.
We do not use any analytics or crash-reporting service of our own.
How we use it
- To run the game and keep your progress.
- To back up and restore your progress across devices.
- To check and deliver purchases.
- To show ads, which keep the game free.
- To prevent fraud and abuse.
We do not sell your personal information. We do not use it for anything other than the purposes above.
Who we share it with
- Supabase hosts our cloud saves, accounts and purchase checks (privacy policy).
- Unity LevelPlay and its partner ad networks serve the ads (privacy policy), including Google AdMob (how Google uses data), Unity Ads and ironSource Ads.
- Google Play and Apple process payments and confirm purchases to us.
- We may also share information where the law requires it.
Your choices
- Personalised ads. If you are in Europe, the UK or Switzerland, the game asks for your consent (through Google’s consent form) before showing personalised ads, and you can change your answer at any time in Settings › Gameplay › Privacy › Privacy choices. Elsewhere you can turn off personalised ads in the same place. If you are in the US, you can also opt out of the sale or sharing of your data there.
- Tracking on iOS. The game asks for your permission before using your advertising ID. You can change this at any time in your iPhone’s Settings › Privacy & Security › Tracking.
- Remove ads. A No Ads pass from the shop turns off banner and between-level ads.
- Delete your account. In Settings › Cloud Save, choose Delete cloud account. This permanently deletes your cloud account, saved progress, email and purchase records from our servers. You can also ask us to do it: see how to delete your account. Uninstalling the game removes the data stored on your phone.
Your rights
Depending on where you live, you may have the right to:
- access, correct or delete your personal information
- object to or restrict how we use it
- receive a copy of it
- withdraw your consent at any time
- complain to a data protection authority
These rights come from laws such as South Africa’s POPIA, the EU and UK GDPR, and California’s CCPA/CPRA. To use any of them, contact us at the address below.
How long we keep it
- Cloud saves and purchase records are kept until you delete your account.
- Ad partners keep data according to their own policies.
Children
Word Builder is not directed at children under 13, and we do not knowingly collect personal information from them. If you believe a child has given us personal information, contact us and we will delete it.
Security and international transfers
Data sent between the game and our servers is encrypted in transit, and each player can only access their own cloud save. Our providers may store data in countries other than yours. Where that happens, they use the safeguards that the law requires.
Changes to this policy
If we change this policy, we will update the date above. If the changes are significant, we will tell you in the game.
Contact
PetalMoss · petalmossgames@gmail.com